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The Scalable Marketing Machine Podcast is dedicated to early-stage founders trying to navigate, build, and grow their marketing machine. Hosted by veteran marketer, Victoria Hajjar, who passes on the lessons she has learned being a marketing director for over 10+ years in different markets and verticals around the world. Each week, she shares the strategies, insights, and habits to teach you how to manage a profitable marketing program that will grow your business and gain the traction you need to raise capital.
Episodes

15 minutes ago
15 minutes ago
Are your prospects stalling before they buy? In this episode of The Scalable Marketing Machine Podcast, I’m revealing how to craft and run powerful promotional campaigns that convert your nurtured audience into paying clients, all with less overwhelm and more creativity.
🎧 Tune in to build campaigns that drive action!
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Tuesday May 27, 2025
Ep. 204: Nurturing: The Most Overlooked Growth Lever in B2B Marketing
Tuesday May 27, 2025
Tuesday May 27, 2025
Most B2B marketers overlook the nurture phase, missing a key lever for growth. In this episode of The Scalable Marketing Machine Podcast, I’m revealing why nurturing leads drives bigger sales—and how to create a dialed-in nurture strategy that boosts trust, revenue, and results.
🎧 Listen now to transform your growth funnel.
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Monday May 19, 2025
Monday May 19, 2025
If you’re struggling to hit your revenue goals, brand awareness might be what’s holding you back. In this episode of The Scalable Marketing Machine Podcast, I break down actionable strategies to reach new audiences, capture leads, and get your business seen 24/7.
🎧 Listen now & level up your brand visibility!
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Monday Apr 28, 2025
Ep. 202: Are You Running Your Business Or Is It Running You?
Monday Apr 28, 2025
Monday Apr 28, 2025
Are you truly leading your business like a growth-stage CEO—or are you buried in the weeds, stuck in execution mode? In this episode of The Scalable Marketing Machine Podcast, I’m unpacking why even high-performing founders plateau—and how to step into a new level of leadership to unlock sustainable scale.
🎧 Tune in and take back control of your time, team, and trajectory.
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Monday Apr 14, 2025
Ep. 201: How to get your messaging right with Amy Schutte
Monday Apr 14, 2025
Monday Apr 14, 2025
Ever wondered why storytelling isn't just a buzzword but a powerful marketing tool? In this episode of The Scalable Marketing Machine Podcast, I'm featuring Amy Schutte, brand strategist at Hudson and Company. She shares how to craft stories that boost conversions and strengthen your brand. Grab your pen and coffee! 🎧 Listen now to master storytelling that captivates your audience.
Amy Schutte is a transformational messaging and brand strategist who believes in helping create fertile, conscious brands and businesses that feed both the bottom line and the soul. As CEO and founder of Hudson & Co., a strategic communications and branding agency, she’s partnered with startups to Fortune 500’s across the United States, Europe, and Asia—spearheading multi-million-dollar brand launches rooted in authentic storytelling.
A former StoryBrand Certified Guide and creator of the Origin Stories™ Method, Amy is also the visionary behind the Fertile Business™ approach, which marries strategic clarity with the rhythms of nature to help leaders craft brands that thrive sustainably. An award-winning writer, speaker, and host of the Business Origin Stories podcast, she is on a mission to show entrepreneurs that when you align your values, voice, and vision, anything is possible.
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Monday Mar 31, 2025
Ep. 200: Why Marketing Strategy Matters & The 24/7 Marketing Flywheel
Monday Mar 31, 2025
Monday Mar 31, 2025
Welcome to this episode of The Scalable Marketing Machine Podcast, where I delve into the essential components of a thriving marketing strategy. I'll explain the 24x7 Marketing Flywheel and how it transforms leads into loyal customers.
Tune in to discover strategies that will elevate your marketing from random acts to a cohesive, revenue-generating machine. 🎧 Listen now to build a strategy that scales!
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Monday Mar 24, 2025
Monday Mar 24, 2025
Marketing drives growth, but without financial clarity, even the best strategies can fall flat. Today, I’m joined by Pam Jordan, founder of Pivot Business Group, to break down pricing, profit margins, and cash flow—so you can make smarter marketing decisions.
Pam is a Profit First Professional with 20+ years of experience helping businesses increase profitability and scale with confidence. She’s been featured on Entrepreneur.com and top business podcasts, bringing no-nonsense financial insights to entrepreneurs.
If you want to turn panic into profit, this episode is for you. Let’s dive in! 🎧
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Tuesday Mar 18, 2025
Tuesday Mar 18, 2025
As we near the end of Q1, let's reset and refocus on The Scalable Marketing Machine Podcast.
This episode ties a bow on our brand communication strategy series, preparing us to dive into marketing growth strategies next quarter. I'll guide you through mastering the basics and setting your business up for success.
🎧 Listen now to lay a strong foundation for massive growth!
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Tuesday Mar 04, 2025
Ep. 197: Make Your Own Luck: Persuasive Messaging That Drives Results
Tuesday Mar 04, 2025
Tuesday Mar 04, 2025
Want to turn your marketing efforts into a pot of gold? In this St. Patrick's Day edition of The Scalable Marketing Machine Podcast, I'm diving into how to make your own luck with persuasive messaging.
Discover powerful psychological principles that drive conversions and build genuine trust with your audience.
🎧 Listen now to harness these strategies and elevate your marketing game!
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Wednesday Feb 19, 2025
Ep. 196: Why Your Messaging Isn't Landing: The Missing Piece in Brand Communication
Wednesday Feb 19, 2025
Wednesday Feb 19, 2025
If your marketing team is working hard but not driving predictable revenue, the problem isn’t the effort—it’s the messaging.
In this episode of The Scalable Marketing Machine Podcast, I’m breaking down the biggest messaging mistakes that keep B2B companies stuck—and the exact steps you can take to fix them.
🎧 Listen now & learn how to create messaging that moves your ideal clients to action.
UGLIVENTURES WEBSITE: https://www.ugliventures.com/
UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/