The Scalable Marketing Machine Podcast

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The Scalable Marketing Machine Podcast is where B2B founders and CEOs learn how to stop guessing and start growing with marketing that actually drives revenue.

Hosted by Victoria Hajjar, Fractional CMO, growth strategist, and founder of Ugli Ventures, the show draws on her experience helping founders transform scattered marketing into predictable, ROI-driven systems.

Each episode brings the strategies, frameworks, and leadership practices behind her proven Scalable Marketing Machine, from the 24/7 Marketing Flywheel to building strong marketing teams that deliver results.

For CEOs ready to align marketing with sales goals, lead their teams with clarity, and build a business that grows predictably, this podcast is your front-row seat to the same systems Victoria teaches inside her Scalable Marketing Machine Accelerator.

Episodes

Nov 29, 2023

Ep. 151: Optimizing Success: a Guide to SEO with Meg of Clapping Dog Media

Nov 29, 2023

1hr 15 sec

Today on the podcast, I am talking with Meg Clarke from Clapping Dog Media. She is a master at growing organic traffic and has spent years learning everything she can about how exactly Google works. She and her team have mastered the strategies and tactics you need to help you turn your website visitors into raving fans that actually stick around.

Listen in for all the golden nuggets she shares.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Nov 22, 2023

Ep. 150: Brand ROI with Scout Driscoll

Nov 22, 2023

1hr 3 min

On today's episode we are chatting with the fabulous Scout Driscoll, creative queen and founder at Scout Design Studio.

Together, we discuss:

Exactly how to build a strong brand foundation
Standing out from the crowd
And the biggest mistake more B2B businesses are making right now

Get ready to take notes, this is a juicy one!

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Nov 15, 2023

Ep. 149: The Leadership Meeting Cadence

Nov 15, 2023

21 min

Unlocking sustainable growth for your startup involves more than wishful thinking. The cornerstone lies in setting goals and metrics. But why is goal-setting vital? Discover the 3-step formula that guides your marketing team toward achieving your big vision. In a world of shiny distractions, staying focused on these steps can set your startup on the path to success.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Nov 7, 2023

Ep. 148: 5 Traits of a Great Startup Leader You Can Adopt Today

Nov 7, 2023

15 min

Today, I am sharing the 5 Traits of a Great Startup Leader can you Adopt Today. Little action items you can easily implement that will get you going on your path to being the type of leader who could build the company of your dreams.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Nov 7, 2023

MONDAY MOTIVATION: DON’T GET SUCKED IN (TO INSTAGRAM)

Nov 7, 2023

14 min

Hello! Welcome to the Monday Motivation mini-series, where in just a few minutes, I’ll give you the dose of motivation you need to kick off your week, and no, it's not necessarily about business, but about creating an accountable community. I hope you like it and share with me your motivations via DM!

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Nov 1, 2023

Ep. 147: Starting with Systems with Ernesto Mandowsky

Nov 1, 2023

54 min

In this week's episode I talk to my dear friend, Ernesto Mandaowsky, the founder of CPD Advisors and overall system Samauri, about exactly how you should be implementing systems in your business to get the highest ROI in that time investment of setting them up.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Oct 30, 2023

MONDAY MOTIVATION: ACCOUNTABILITY PARTNER

Oct 30, 2023

9 min

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Oct 24, 2023

MONDAY MOTIVATION: TRACK TIME

Oct 24, 2023

9 min

Hello! Welcome to the Monday Motivation mini-series, where in just a few minutes, I'll give you the dose of motivation you need to kick off your week, and no, it's not necessarily about business but about creating an accountable community. I hope you like it and share with me your motivations via DM!

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Oct 17, 2023

Ep. 146: Cultivating a High-Performing Team Without Micromanagement

Oct 17, 2023

20 min

Most of the time, people problems can be traced back to the quality of leadership. If you want to build a high-performing team, you need to step up to bat and improve your leadership game.

There are two keys to unlocking the potential within the people you work with. Curious to know exactly how it works? Listen in!

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Oct 10, 2023

Ep. 145: How to Set Sales and Marketing Targets: A Step-by-Step Guide for Entrepreneurs

Oct 10, 2023

22 min

In today’s episode, I’m talking all about how to stay aligned with your larger goals with real, tangible targets through the “waterfall metrics process.” It’s a simple framework that ensures you are constantly working on the needle-moving stuff and keeping an eye on the big picture.

Because the big picture is really important and too easy to lose sight of.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/