The Scalable Marketing Machine Podcast

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The Scalable Marketing Machine Podcast is where B2B founders and CEOs learn how to stop guessing and start growing with marketing that actually drives revenue.

Hosted by Victoria Hajjar, Fractional CMO, growth strategist, and founder of Ugli Ventures, the show draws on her experience helping founders transform scattered marketing into predictable, ROI-driven systems.

Each episode brings the strategies, frameworks, and leadership practices behind her proven Scalable Marketing Machine, from the 24/7 Marketing Flywheel to building strong marketing teams that deliver results.

For CEOs ready to align marketing with sales goals, lead their teams with clarity, and build a business that grows predictably, this podcast is your front-row seat to the same systems Victoria teaches inside her Scalable Marketing Machine Accelerator.

Episodes

Aug 21, 2023

MONDAY MOTIVATION: LAST DAYS OF SUMMER

Aug 21, 2023

4 min

Hello! Welcome to the Monday Motivation mini-series where in just a few minutes, I’ll give you the dose of motivation you need to kick off your week, and no, it’s not necessarily about business, but about creating an accountable community. I hope you like it and share with me your motivations via DM!

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Aug 14, 2023

MONDAY MOTIVATION: WHO ARE YOU BECOMING

Aug 14, 2023

4 min

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Aug 8, 2023

Ep. 137: Ads Basics: Managing an Ad Manager

Aug 8, 2023

35 min

In today's podcast, I am sharing some important questions you should be asking your Ad Manager to make sure they are being strategic and thorough in the work they are doing.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Aug 7, 2023

MONDAY MOTIVATION: MEASURE WHAT ACTUALLY MATTERS

Aug 7, 2023

6 min

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Aug 2, 2023

Ep. 136: Frank Rose: The Power of Brand Storytelling

Aug 2, 2023

1hr 13 min

Today I’m speaking with Frank Rose, author of THE SEA WE SWIM IN: How Stories Work in a Data-Driven World. It is an illuminating conversation about storytelling and the power it holds in every aspect of our lives.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Jul 26, 2023

Ep. 135: Unlock Customer Attraction: Your Guide to Selecting the Perfect Lead Magnet

Jul 26, 2023

29 min

A lead magnet is a free piece of information or something you can offer to a prospect in exchange for an email address.

But, how do you choose the right lead magnet for my business? The one that's going to actually entice your audience and make your prospects go ahead and click and give you their email address?

That is what we are digging into in today's episode.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Jul 24, 2023

MONDAY MOTIVATION: GAN AND GAIN

Jul 24, 2023

5 min

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Jul 18, 2023

Ep. 134: Mastering Brand Communication: Crafting an Impactful Homepage

Jul 18, 2023

22 min

Communication can be scary. Especially when you don't know if you doing it right.

An effective homepage copy can have a significant impact on your brand's communication with your audience. A recent study by Nielsen Norman Group found that audiences form an initial impression of your website in just 50 milliseconds. Just 50 milliseconds!

That is why today I'm sharing an easy hack to help you make sure you are communicating clearly and capturing the attention of your ideal client.

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Jul 17, 2023

MONDAY MOTIVATION: BIG VISION

Jul 17, 2023

8 min

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/

Jul 11, 2023

Ep. 133: Navigating the IPO Journey: Mastering Leadership with Dale Saxman

Jul 11, 2023

41 min

Dale is an incredible Sales Leader whose resume includes Tesla, Twitter, and Gusto. But what is more remarkable is that Dale has lead not one, not two, but THREE teams through the IPO process. Aside from this being an exciting personal accomplishment, she is a well of knowledge regarding what it takes to IPO as an organization and the team needed to make it happen.

Join our conversation!

CONTACT DALE:
https://www.linkedin.com/in/dalemsaxman/

UGLIVENTURES WEBSITE: https://www.ugliventures.com/

UGLIVENTURES INSTAGRAM: https://www.instagram.com/ugliventures/